Thursday, February 26, 2015

Go ahead... do it yourself!

We at Rood's Media know you have seen them, the ads online and TV that tell you that you don't need to hire a web design agency to build your company website, or a professional webmaster to properly maintain it. You can do everything yourself, all you need is a computer, and internet connection, and a small monthly fee.

For years now, the BIG guys have been trying to dominate the website design industry as they have with your internet service, hosting, and domain name registrations. As a website design agency, we were initially worried about battling with the likes for Rogers, Bell, GoDaddy and others. Their plan was to provide website design solutions created by a remote team of designers who slap together a cookie cutter website without ever getting to know the client and their business. Even better, they suggest the idea to build it yourself with some fancy online tools. Hey, they make it sound like the perfect solution, but we all know what happens when something sounds too good to be true. Right?

Just because you have your own kitchen at home, that doesn't make you a professional chef. A garage full of tools doesn't make you a master mechanic. The same goes for for website design and maintenance. Website design agencies employ designers and developers that have skill-sets and knowledge that go beyond simply building something that is "Good Enough". Don't you want your web presence to be great?

At Rood's Media, our team works together to build website solutions that are as unique as the client we serve. We actually meet with them face-to-face and get to know them, their business, and their industry. We consider ourselves a business partner and look out for their needs, now, and down the road. Our creative design solutions ensure that each website has a unique look and feel. Our personal connection with our clients, and research ensures we understand what web solutions will work best for them and their budget. Our attention to detail will ensure that your website design matches your corporate branding and any updates down the road will keep your content "on-brand". Best of all, we save you time and money. By hiring a professional website design agency to build and maintain your web presence, it allows you to focus on what you do best. It truely is a perfect partnership.

So, if you would like to spend countless hours building and maintaining your own company website during your evening and weekends, we say "Go For It!". If you think you have better things to do with your time, or you need some help making your online web presence great, just let us know. Rood's Media is here to help.

There is a lot more that goes into a great website than simply text and images. The BIG guys don't understand this, and that is why they have failed to corner the market. Eventually, if you want to have a professional, and unique website, you need to partner with a website design agency to build and maintain your web presence. When that time comes, we encourage you to contact Rood's Media.

Sunday, February 22, 2015

RM Video Production

Rood's Media has primarily focused on website design since 2001, but you may not know that our roots are based in video production.

Back in the days before the Internet, Peter Rood and Trevor Risbridger used to team up to record and edit SVHS videos for their High School using the amazing Video Toaster. Back in 1994 this software would allow them to add titles, graphics, animations, and transitions to their projects. This may not sound exciting to most people today since you can do all these things is glorious 1080p HD on any smartphone, but back in the day this was groundbreaking technology. Eventually, Peter and Trevor were able to land co-op positions at Video For Hire in Thornhill, Ontario where they would master the Video Toaster editing suite and a plethora of skills for both shooting and editing videos. Upon completion of this placement Trevor went on to study Film and Televion production at Seneca College and landed a full time position with Technicolor in Toronto while Peter studied Multimedia Design and Production at Humber and founded Rood's Media in 2001.

Today, this dynamic duo still work together on video productions that are distributed online through websites that have been built and maintained by Rood's Media.